Tuesday, 18 April 2017

Sweden Car Sales - Brand / 2016


A third straight year of increase including 2016's +7.9% puts Sweden into record sales territory. Volvo has been number one since 1958, when it passed GM's Opel brand. However, VW has been relentlessly closing the gap, unperturbed by scandal. It will only be a matter of time before VW takes over but as to when I wouldn't speculate.

In the chart below, pale yellow represents a reduction in registrations, pale blue is increase but lost market share. Green is for those exceeding the market growth and finally the salmon colour for those with over 100% increase.


1213141516Brand2016%+/-

11111Volvo71,23819.1%0%

22222VW57,82315.5%11%

33443Audi22,6626.1%11%

44334Toyota22,3326.0%9%

55555BMW22,1465.9%13%

66666Kia21,7885.9%20%

1011887Mercedes16,9834.6%21%

87778Škoda16,1994.4%7%

121011109Renault14,3743.9%27%

789910Ford12,6283.4%2%

1112131211Peugeot10,5952.8%14%

99101312Hyundai9,8252.6%8%

1313121113Nissan9,8212.6%-7%

1414151514Opel8,0502.2%23%

1615141415Fiat6,9501.9%4%

2219191716Mazda6,6071.8%18%

2320222117Seat5,7071.5%34%

2824182018Dacia5,1351.4%18%

1717201819Subaru5,0581.4%-7%

1516161920Citroën4,8271.3%-9%

1821171621Mitsubishi4,5031.2%-31%

1918212222Honda3,7661.0%5%

2425242323MINI2,7680.7%-1%

2122232424Suzuki2,7490.7%12%

2627262525Lexus1,6440.4%7%

3028282726Porsche1,3350.4%10%

--312827Tesla1,1250.3%13%

2929292628Chrysler1,0420.3%-20%

2526252929Land Rover9070.2%-8%

3332333330Jaguar5520.1%136%

3231343531Alfa Romeo2080.1%66%

3739393132GM US172
-35%

4742464633Ssangyong125
635%

--373634DS112
20%

3535383735Ferrari64
2%

4138413936Maserati63
37%

4443444237Bentley49
63%

3433363838Amatorbygge48
-6%

3634353239smart47
-81%

3836404140Iveco39
18%

4548474541Lamborghini29
61%

3130303042Lancia26
-92%

4041454343Aston Martin23
-15%

4237424444Morgan18
-10%






Others134







Total372,296
8%

Data source: Bilsweden.
Text source: RayCee.

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