Thursday, 27 April 2017

Switzerland Car Sales By Brand : 2015

BMW was the second best selling brand

2015 was an average sort of year for sales in total but still up 7.2%. The top 11 brands were all up, although 4 of them lost some of their market share. Three premium marques are from 2nd to 4th with Mercedes jumping Audi into 3rd. Renault is enjoying a revival with a 26% hike in sales and rewarded with two places up the ranking. Mazda did even better with +32% and five places higher.

Lower down the list, Porsche, smart, Tesla and Jaguar all made good on their sales, while many marques near the bottom had poor years as seen by the yellow and the minus signs in the right hand column.


1112131415Brand2015%+/-

11111VW42,21213.0%5.1%

54322BMW24,1037.4%14.0%

97553Mercedes22,8847.1%24.5%

22234Audi22,2256.9%6.1%

63445Škoda20,9726.5%7.5%

46886Renault14,8214.6%26.2%

78767Opel13,7694.3%2.9%

35678Ford13,7044.2%5.8%

8101099Peugeot12,5873.9%10.2%

1615141210Seat10,4513.2%11.4%

1819171611Mazda9,9893.1%31.6%

1212121112Hyundai9,9373.1%-9.7%

10991013Toyota9,8813.1%-12.4%

1111111314Citroën9,8033.0%-13.0%

1313131415Fiat9,0252.8%0.0%

1718151516Suzuki8,3512.6%-1.9%

1414191717Nissan7,9682.5%11.2%

1517161818Volvo7,2512.2%5.6%

1916181919Subaru6,0111.9%-4.2%

2121212120Dacia5,3961.7%12.8%

2522252021Kia5,0391.6%3.1%

2324222322MINI4,8611.5%8.9%

2729272723Porsche4,3051.3%36.0%

2223232524Mitsubishi4,0421.2%13.4%

2927282425Jeep3,9331.2%6.0%

3026262626Land Rover3,8081.2%9.1%

2830303127smart3,4091.1%102.8%

2020202228Honda3,3451.0%-25.7%

---3029DS1,7140.5%-24.7%

4549373730Tesla1,5560.5%213.7%

2428292831Alfa Romeo1,2490.4%-40.6%

3434313532Jaguar9800.3%57.6%

3232333233Lexus9430.3%10.6%

3535343634Ssangyong8060.2%41.7%

3939383435Maserati7050.2%-3.6%

3636353836Ferrari3520.1%-1.4%

2625242937Chevrolet2730.1%-86.8%

4040414238Infiniti2270.1%92.4%

4238393939Bentley152
-9.5%

4141404140GM US134
-13.5%

3331323341Lancia127
-84.0%

3837364042Aston Martin127
-18.6%

4342434443Lamborghini81
9.5%

4444424344Lotus76
-1.3%

5247454546Mclaren32
-34.7%

5551484745Caterham32
3.2%

4950444547Rolls Royce31
-36.7%

4748464948Morgan17
-10.5%






Others87






Total323,783
7.2%

Data source: Auto Schweiz.
The Jaguar XE enjoying an alpine road. Sales for the leaping cat were up 58%

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