Monday, 1 May 2017

Car Sales France By Brand : 1980-84


In the early 1980's sales were growing in france, until 1984 when they hit a speed bump. This was due to government introducing measures to curb increasing external debt. Car sales dropped nearly 13% that year, although Renault did worse with a 23% fall. Reggie had 40.5% share in 1980 but only 31% in 1984. On the other hand, Peugeot had lifted its slice of the pie from 15.7% to 18.1% in the same period. PSA owned Talbot started the period strongly with 5.3% but ended up with a paltry 2.3% as it was now on the way out.

European brands (light blue) dominated the French car scene with a couple of US brands doing well. Japan (salmon) was still struggling to increase their penetration at this time but now they did have a solid following.

RkMake19801981198219831984
1Renault759,312713,195804,968708,713544,968
2Peugeot293,461256,287261,394301,162317,414
3Citroën270,983260,286248,975259,028224,056
4Ford68,426101,332132,815143,521138,235
5Fiat53,14764,84283,99583,13978,437
6Opel32,70934,00051,54177,19576,456
7VW75,727101,929100,68590,85973,286
8Talbot112,77686,449109,20187,95740,225
9BLMC20,69020,68132,02430,44730,220
10BMW17,32924,52133,46733,12730,220
11Audi17,45520,28323,72524,61724,231
12Lada13,06919,32423,61324,13423,051
13Alfa Romeo25,38024,92331,76127,88820,416
14Mercedes14,43016,25817,85318,84319,008
15Seat


2,36617,068
16Volvo8,2079,78910,89713,95615,778
17Nissan17,70013,82217,72616,00114,694
18Mazda13,02112,56815,38313,63214,597
19Toyota13,09510,50913,51512,85112,720
20Autobianchi8,4529,3179,6209,4049,583
21Lancia6,8018,4077,73610,4289,208
22Honda8,2936,6499,1438,2277,667
23Škoda1,6363,8923,8455,2723,790
24Mitsubishi2,7883,2134,0323,8633,505
25FSO
1,6391,8832,0242,144
26Zastava1,3701,2037591,7931,501
27Porsche1,0601,2831,5381,6121,370
28Innocenti4,0773,0608382,1901,274
29Saab1793503348061,234
30Matra3,8873,5512,3181,827670

Others7,7421,264906735647

Total1,873,2021,834,8262,056,4902,017,6171,757,673

The previous blog in the series was 1974-79.
The next in the series was 1985-89.

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