Thursday, 22 June 2017

Car Sales By Brand San Marino : 2014


I have data going back to 2007 and total sales have fallen every year since then. That is unusual and I wonder what the reason is for that. There may be a simple explanation. It could be that as it has such a high vehicle ownership rate, that it is saturated with cars.

This tiny landlocked nation within Italy amazingly has Fiat at number three. I thought it would be top and it last was in 2008! Land Rover is the 7th best selling brand, perhaps the best performance for that marque anywhere.

The brands are colour coded to identify regional origin. As you can see Europe is the main provider.


10 11 12 13 14 Make 2014 % +/-

1 1 1 2 1 VW 182 17.3% -2%

2 3 2 1 2 Audi 159 15.1% -15%

3 2 3 3 3 Fiat 99 9.4% -30%

6 5 5 5 4 Opel 62 5.9% 15%

7 8 7 6 5 Toyota/Lex 56 5.3% 14%

4 4 4 4 6 Suzuki 43 4.1% -40%

13 18 8 9 7 Land Rover 41 3.9% 28%

9 11 12 7 7 Renault 41 3.9% -15%

8 6 10 8 9 BMW 40 3.8% 5%

10 9 13 11 10 Mercedes 36 3.4% 57%

12 10 6 10 10 Seat 36 3.4% 38%

? 17 15 16 12 Dacia 31 2.9% 82%

5 7 9 13 13 Ford 28 2.7% 33%

23 25 20 18 14 Kia 23 2.2% 64%

11 15 11 14 15 Citroen 20 1.9% 0%

15 16 16 16 15 Peugeot 20 1.9% 18%

23 22 17 15 17 Hyundai 18 1.7% 0%

14 20 18 21 18 Porsche 16 1.5% 100%

17 13 20 24 19 Nissan 13 1.2% 86%

23 28 26 19 20 Chrysler 9 0.9% 0%

18 12 22 24 20 Alfa Romeo 9 0.9% 29%

21 26 26 21 20 Honda 9 0.9% 13%

16 24 19 24 23 Volvo 8 0.8% 14%

20 18 23 11 24 Lancia 7 0.7% -70%

19 21 25 21 24 Subaru 7 0.7% -13%

29 14 13 19 26 Mitsubishi 6 0.6% -33%

26 - - 28 27 Maserati 5 0.5% 150%

22 27 30 27 27 Mazda 5 0.5% 0%






Other 22 2.1%






Total 1051
-3%

Data source:  Statistica San Marino.

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