Tuesday, 27 June 2017

Germany Car Sales By Brand : 1970-74

1972 Opel Record

Some interesting trends can be noted in this period.

Local cars: VW and GM Opel were in a dogfight for top spot back then. Ford's decline is seen as it slides below Mercedes, without the latter having to anything. BMW was not making any headway in catching the other two German premium brands. NecKar went under in 1971, when it could not get licenses to make new model Fiats. Machinery firm Hanomag just seemed to give up on car making.

Imports: Generally uneventful but Japanese brands were starting to make enter the market and make progress.

70 71 72 73 74 Make 1970 1971 1972 1973 1974
1 1 2 2 1 VW 511,751 478,232 414,696 384,628 393,704
2 2 1 1 2 Opel 405,554 403,179 456,328 420,855 297,527
6 4 4 5 3 Mercedes 145,483 157,362 170,654 176,212 172,739
3 3 3 3 4 Ford 310,041 313,291 280,015 229,062 169,791
5 5 5 6 5 Renault 147,508 151,985 147,327 142,170 122,362
4 6 6 4 6 Audi 158,526 147,087 142,845 195,793 121,802
7 7 7 7 7 Fiat 128,781 139,222 126,264 102,136 84,874
8 8 8 8 8 BMW 86,656 87,779 96,954 90,907 83,670
9 9 9 9 9 Simca 75,169 84,451 87,029 74,599 57,950
10 10 10 10 10 Peugeot 37,426 51,703 59,235 55,801 46,046
11 11 11 11 11 Citroen 31,047 39,624 46,139 43,820 42,455
14 15 16 12 12 Alfa Romeo 9,300 11,075 11,655 17,341 19,218
13 12 12 13 13 BLMC 10,634 16,069 19,231 15,265 12,925
12 14 13 14 14 DAF 11,746 14,193 15,462 15,069 11,874


25 17 15 Nissan

1,274 9,412 11,421
16 16 15 15 16 Volvo 8,006 10,646 13,086 11,393 9,104

23 19 16 17 Toyota
882 4,593 10,439 7,053
21 18 17 18 18 Seat 2,257 6,703 9,972 8,244 6,989
17 17 18 19 19 Autobianchi 5,407 7,700 8,817 6,926 5,160
19 20 20 20 20 Skoda 3,429 3,514 3,979 3,950 2,579
18 19 21 21 21 Porsche 3,933 3,602 3,957 3,655 2,116



29 22 Mazda


458 1,924
22 22 24 23 23 Honda 1,128 1,940 2,085 2,664 1,731




24 Lada



1,423
23 25 27 27 25 Saab 415 538 662 874 1,017
25 24 26 25 26 Lancia 179 544 847 1,129 1,007

27 23 24 27 FSO
301 2,393 1,719 705
24 26 28 28 28 GM US 397 347 343 639 664




29 Zastava



505



30 30 Chrysler


37 230
20 21 22 26 31 Hanomag 2,828 3,250 2,466 1,112 124
15 13 14 22 32 Neckar 8,540 15,403 13,449 3,445 95

Sonstige 982 935 1,206 1,332 2,364

Insgesamt 2,107,123 2,151,557 2,142,963 2,031,001 1,693,010

Data source: VDA.
For other years, please click on the years: 1965-69, 1975-79, 1980-84, 1985-89, 2000-04, 2005-09, 2010-14.

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