Thursday, 20 July 2017

Car Sales Uruguay: 2012


In this small South American country, diversity sums up the car market. One thing that you notice in the list is the number of names you don't see in western nations, Chinese brands. They proliferate in emerging markets such as this. To emphasize this, I have colour coded the list. Chinese brands account for half of the brands! They seem to take sales off each other as only one makes the top 10. Despite an increase of 3.5%, Chevrolet dropped sharply, although still holding a large 18.7% of sales. Goog gains for Nissan, Suzuki and Hyundai. Total sales of 53,200 dwarf the 4,400 figure of 2003! It's grown each year since.

The first three columns show 2010 to 2012 ranking, the second column in from the right is increase or decrease, and the extreme right shows market share for the major brands.

1 1 1
Chervolet 9,979 -23% 18.7%
China
2 2 2
VW 6,938 12% 13.0%
20 Models
4 5 3
Nissan 3,828 26% 7.2%

3 4 4
Fiat 3,654 8% 6.9%
Europe
12 7 5
Suzuki 3,290 33% 6.2%
9 Models
6 6 6
Peugeot 2,648 -6% 5.0%

5 9 7
Hyundai 2,568 58% 4.8%
Japan / Korea
10 3 8
Chery 2,556 -25% 4.8%
8 Models
8 8 9
Renault 2,354 12% 4.4%

7 10 10
Ford 1,855 18% 3.5%
USA
22 15 11
FAW 1,551 105% 2.9%
3 Models
9 11 12
Toyota 1,506 9% 2.8%

36 14 13
Citroen 1,035 28% 1.9%

11 17 14
Geely 932 33% 1.8%

16 12 15
BYD 898 -13% 1.7%

21 13 16
GWM 855 -11% 1.6%

14 16 17
DFSK 772 10% 1.5%

13 22 18
Kia 627 64% 1.2%

15 29 19
JAC 581 183% 1.1%

27 19 20
Chana 542 2% 1.0%

30 25 21
Honda 527 94% 1.0%

20 21 22
Mercedes 513 6% 1.0%

19 18 23
EFFA 385 -40%


23 20 24
Lifan 302 -42%


18 30 25
Chrysler 299 65%


29 38 26
Haima 277 404%


26 26 27
Audi 259 0%


28 24 28
BMW 250 -11%


- 32 29
Gonow 192 50%


17 23 30
Mitsubishi 161 -47%


- 33 31
Changue 157 48%


24 28 32
Mazda 155 -38%


25 42 33
Mahindra 123 435%


- 40 34
Zoyte 107 257%


34 31 35
Orient 95 -26%


32 36 36
Hafei 91 52%


- 27 37
ZX 73 -71%


44 38 37
Foton 73 33%


- 35 39
WuLing 54 -17%


38 37 40
MINI 42 -25%






Others 129







Total 53,233 3%



Data source: Thanks to Ascoma. Picture Source: Thanks to www.netcarshow.com

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