Saturday, 15 July 2017

Jaguar Sales By Model: 2012/13 Year


The Jaguar XJ AWD seen in it's natural habitat

The year for these sales figures is based on April to March. Therefore, Q1 is April to June 2012, Q2 July to September 2012 etc. Below we can see that Jaguar had a great Jan - Mar 2013 with a 31% increase. The new XF Sports Brake and AWD models must have been the reason for that.


ModelQ1 13Q2 13Q3 13Q4 13FY 13

XF8,2368,3528,11813,92838,634

XJ4,4623,3822,9655,19116,000

XK9401,0648979793,880

F Type---112112

Total13,63812,79811,98020,21058,626

Difference8.6%-3.3%-7.9%31.0%8.1%

ModelQ1 12Q2 12Q3 12Q4 12FY 12

XF6,7328,3508,3979,98733,466

XJ4,3673,6363,6064,17915,788

XK1,4541,2471,0031,2654,969

Others4---4

Total12,55713,23313,00615,43154,227

Looking forward, the 2014 year is promising. Continued success for the XF and XJ seems assured, while the new F-Type will add some sales too. The 'F' is a specialist model though so numbers will be not that great. Apparently, Jaguar only has the ability to make 15,000 F-Type and XK cars per annum. So that looks like only 12,000 F-Types each year. Order books are already swelling, so if you want one, as soon as possible would be a good time to act.

It's good that JLR is open with sales data, which is both good for investor confidence and PR generally.

The XF Sport Brake

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