Tuesday, 11 July 2017

LR Sales By Model Worldwide : 2013


The recently facelifted Discovery (LR4)

The marque managed a 14.6% increase over 2012. The new Range Rover was the star performer, with a 64% gain but the Freelander (LR2) also did well considering it isn't getting any younger. The Sport model was replaced late in the year and in December 7,700 were sold. 2014 should see a big improvement in sales for the popular Sport model.


1213
2012Share2013Share+/-

11Evoque108,59836%124,29236%14%

22RR Sport56,83219%58,23417%2%

33Freelander48,33216%57,69117%19%

44Discovery46,25215%45,89813%-1%

55Range Rov27,4969%45,07713%64%

66Defender16,4165%17,1465%4%



Total303,926348,33815%

Regionally, it was quite stable. As with Jaguar, it was Europe that was slowest, not that 8% is slow. Many a car maker would happily take it. Asia and the 'other places' did better though. The improvement in North American sales was strong too.


1213
2012Share2013Share+/-

11Europe123,12441%133,30438%8%

22Asia/Pacific78,45126%94,52327%20%

33Rest World54,41918%65,36519%20%

44North Amer47,93216%55,14616%15%



Total303,926
348,338
15%

Summary: A good result, showing the improvements Land Rover have been making in recent times. Another successful year coming up for Land Rover in 2014 too, based around the new Sport model. The new Freelander (calling it a Discovery it seems) will be late 2014 so too late to add much. It will upsize too.

Data source: Thanks to TATA.

The new RR Sport off to a flier in December

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